One of the best ways to become known as the expert in your field is to write articles on topics of your expertise and regularly send these out to targeted databases showcasing tips that you know best. Seems simple enough, but so many just don’t do it. And because of that, they are missing out on ... Read More
#PRTip – PR and Marketing Takes Time – Let’s Break it Down
I love this time of year because it’s so much about reflections, the good and the bad! Seems everyone is in the let’s go full steam ahead to reach those end of the year goals (at least until mid November when then it’s let’s enjoy the holidays and go gangbusters come the first of the year. Am I ... Read More
When it Works – PR Done Right – Mastering Your Pitch
Working as a publicist, marketing expert, PR pro, etc., no matter what I’m called can be stressful. The highs and lows and ups and downs can be better than most roller coaster rides. Some days you send a pitch and immediately get responses (and great ones at that!) and some days you send an equally ... Read More
Holiday Marketing – Tis The Season To Grow Your Business
The holidays are here! The holidays are here! Quick run for cover. Or better yet, turn your business into a marketing machine. Me, I think I’ll go for the later. Don’t get me wrong. I absolutely love everything about the holidays. Family, fun, traditions, and above all else so many in the ... Read More
#PRTips-Market Your Business This Summer And Show Your Best Self
Summer is often a time when things slow down a bit. Between vacations, holidays, and just wanting that relaxed pace, more and more clients require less time. What’s good is that means more time for you to cha chill too. But, unfortunately, it can have a negative effect on the paycheck. That’s ... Read More