It’s that time of year. Time to get down and get dirty and do some spring cleaning and this year do more than a closet or two. Let’s talk spring cleaning your business & you in your business. Here are some tips to help:
- Throw it out with the trash. Yept, out it goes. All those negative feelings, terrible clients, things that aren’t making you happy anymore, etc. Don’t overthink it. If it ain’t working for you, be done with it. (Husbands and in-laws excluded.)
- Dedicate the spring to you – not your business. (Wooh Nelly …. You didn’t just say that. I can’t do that, I’m a busy entrepreneur.) Yes you can. Start focusing on improving your health and well-being. If you find you are working evenings and weekends stop. Exercise and schedule time to do so just the same as you would client work. Guess what? When you do this, your business will actually thrive with the added energy you have. And with everything, take baby steps if needed. Too many set up outrageous goals and then just stop because they can’t achieve them. Start small and grow as you accomplish more.
- Go through your contacts and social media connections and take action. Reach out and connect with those you haven’t talked to in a while. This isn’t to get more work, which it might actually do. But it’s to deal with the isolation that many of us work-at-home moms and dads deal with. Simply say, “Hi, how are you doing?” Or “Hi, been a long time, hope all is well. What’s been happening in your world lately?” Spend some time on their social media pages and see what they are up to. Then talk. Now I’m not talking hours and hours, but brief chats that hopefully can continue long into the summer and fall months. And again, DO NOT then pitch them on any services or to gain work. This is you making some new friends and renewing old ones.
- Review your materials and website and make some changes to update it. But don’t do it all at once. Take a page at a time and just concentrate on that. That takes away the overwhelm of doing it all. For example, I took my client’s page and updated it. I realized I hadn’t added in the last few clients or updated the tasks I did for many of my clients. How can clients know all I do if I don’t tell them? Just set a goal in mind. For me it’s I’d like to have my entire website updated by the 4th of July. Seems a long time off that that takes the pressure off of me. Plus who doesn’t like to get it done quicker and cross it off.
- Write something new for your free offer for your newsletter – Okay, this can be scary, but take a look at your free offer to sign up for your newsletter. How dated is it? I bet a lot of you will be floored when you realize it’s been years since you made any changes there. Time to write some new material or develop something new. You probably already have something you can use, but make sure it’s new to your audience.
- Get Help – What have you been putting off since the first of the year that just keeps getting added back to the ole’ to do list? Well guess what? More than likely that will just keep coming back at cha unless you take some action steps and get some help. Think of it this way, that project will more than likely make you money in the long run, so why not hire someone now to help you accomplish it.
You know how great it feels to have a clearer house when you do a thorough spring cleaning. Well the same can happen for those who want to spring clean their business and hopefully these tips should help.